When selling products, building customer trust is essential for a successful business. To create trust with customers, it is important to be transparent about the product and its features. Be sure to provide detailed information about the product, including any potential risks or drawbacks. Additionally, it is important to be honest and reliable when dealing with customers. Respond to customer inquiries in a timely manner and be sure to follow through on any promises made. Additionally, offering a money-back guarantee or warranty can help to build customer trust. Finally, be sure to provide excellent customer service and follow up with customers after the sale.